We've made it to the final part of the Instagram series—yay us!! I started this whole thing off by covering why to separate personal and professional content and how multiple Instagram accounts can help. Then we went deep on the idea of curating what you share and why it makes such a profound difference for your brand.

QUALITY & CONSISTENCY ARE EVERYTHING

The more you share targeted content on a platform like Instagram, the more magic it will work for your business. Today's post is all about streamlining how you share so you can post even more killer content without driving yourself nuts. The key is creating standards for quality and consistency, then harnessing systems to support them.

Please note that I'm sharing the apps I use here. There are many other alternatives out there worth exploring. Do some research and play around, but in the meantime these have worked wonders for my brand's Instagram feed. So without further ado, let's dig in!

Welcome to Part 2 of Harnessing Instagram for Your Brand! In Part 1, I shared the in's and out's of keeping your personal content separate from your brand's Instagram account—why I do it, what my experience has been, and how having a 2nd account has set me free in a lot of ways.

Keeping your brand's feed strictly professional is absolutely one way to practice curating your feed. You're probably wondering, why should you curate your Instagram feed anyway? Well, I'll give you some stellar reasons to start curating today, and we'll dig even deeper into crafting your branded Instagram feed. Let's dig in!

A couple weeks back, I opened up to you guys about my belief that absolutely nothing is ordinary. My theory is that it's just a matter of shifting your perspective to discover the magic in your everyday life. Sounds great, but a bit vague, right?

Well, we're going to dig deeper and explore how you can channel this philosophy into your social media, specifically on Instagram. This is going to be another two-part post (I know! It's been a while) so buckle up. I'll share my own strategy, some practical examples, and recommendations for harnessing Instagram for your own brand.